We are Whitepoint.
We do business communications.
We do business innovation.
Partners
With world class, worldwide strategic partnerships, we provide clients access to the very best on the globe.
Us
We do business communications and business innovation.
Commercially led, creatively driven, our work results in enduring, profitable growth. Clients include Oman’s established enterprises and its spirited start-ups. With world class, worldwide strategic partnerships, we provide clients access to the very best on the globe. Of Oman and for Oman, by design we are independent of any big agency group
-
Rob Fox
Rob’s worked as a change strategist for Gemini Consulting, and a communications and brand strategist for Wolff Olins. He directs project teams. His brand and communications clients include several of the world’s largest businesses. Working with Whitepoint since 2009, he is a Non-Executive Director of Corps Security, a 150 year old, UK based security business, and the author of Engaging ideas, a book concerned with creative change management techniques. He holds a joint honors degree in philosophy and economics.
-
Salim Al Rashidi
Salim has some fifteen years experience in international communications, public relations, journalism, media and advertising. He has dedicated his career to Sultan Qaboos University, where he was Deputy Director, Information and Public Relations. At present he lectures there in international communications and media ethics. He holds a degree in journalism and information from the Sultan Qaboos University and earned his M.A in international communications from the University of Leeds.
Partners
By combining our significant local creative and commercial capabilities with those of our strategic partners, we offer clients access to world-class, world-wide competencies in business communications, business ventures, incubation and innovation. Our proven partners are:
-
Krypton Films
A Lisbon, Portugal, based film production company, Krypton enjoys significant renown for the quality of its work.
In business since 1988, Krypton works internationally on film projects for global corporate and government agency clients.
The quality of their work has won them many accolades, including, most recently, the top award from the Polish Film Industry Association for a short film promoting Portugal.
A hallmark of their work is the accomplishment of international quality standards and production values, while working intensely to tight deadlines and commercially viable budgets.
-
Pico
Based in Dubai, Pico is a world leading experiential marketing services business. Its core skills include end-to-end project management of events, exhibitions, conferences and shows.
-
Wolff Olins
A world leading brand business, from London, New York and Dubai, Wolff Olins works strategically with the globe’s largest organizations, world-wide. It creates brands to help clients do new things. New businesses. New experiences. New relationships. New ways. Its work challenges, provokes, reinvents, to create spectacular new growth.
Work
Business Communication
We are commercially led and creatively driven. By this we mean that we creatively connect the commercial needs of your business with the concrete needs of your customers to accomplish growth successfully. And by applying our local resources with those of our proven partners, we offer a one stop, full service, integrated, business communications solution.
Brand Build
We enjoy a strong relationship with the Oman Brand Unit. Over several years, we have worked to design and develop a range of communications collateral, including posters, print advertisements, brochures and beyond.
The quality of care in our work has served to create a strong position for the Unit and serve to communicate its important message both in Oman and beyond her beautiful borders.
Cause Campaign
Our relationship with Muscat Municipality spans several years, across which we have supported them to create and implement several cause related campaigns. These include anti-littering, clean beaches, and anti-smoking campaigns. The visual impact of our work adds potency to the cause’s core message.
Electric Event
Sultan Qaboos Awards Event for Excellence in eGovernment Services 2010.
Whitepoint, together with its events partner, Pico, developed the creative concept and project managed the complete implementation of this prestigious awards ceremony. Feedback on the creative quality, attention to detail and careful implementation was positive. Indeed we have just been awarded the project for this year’s - the 2011 - event.
Innovation
We help entrepreneurs innovate. To get success faster. Mentoring with you, from your initial thoughts through to the practical thing, we help you bring your business ideas to life.
Ripe Fruit
We helped to bring this retail fruit juice businees to life. Working with the founders from their initial idea through to retail outlet development, we helped to define the essence of their business and brand, and bring it to market. Now with four outlets in Oman and growing, the business is moving to other nations across the Gulf.
Fully Franchised
We worked with the Omani franchise owners of this global travel information portal to help them to reach a deal and deliver the goods.
Providing advice at every step along the process, we delivered the site’s functionality, content, and importantly, marketed it to potential advertisers and sponsors.
The site’s content won first prize at the 2011 Global franchises meeting, it receieves in excess of 2,500 visits a day - and growing - and advertising and sponsorship revenues go from strength to strength.
Work Delivered
Tedalal is a photocopying and small business services business with a big difference. Its unique proposition is that customers work, printed digitally to high standards, gets delivered to their doors.
Its photocopying as pizza: fresh, new and of great quality - every time - delivered to you, wherever you are.
Services
Business Communications
- Advertising
- Brand invention and re-invention
- Brand environments design and implementation
- Brand to life: internal brand building
- Brand implementation
- Communications collateral: brochures, annual reports
- Conference design and implementation
- Culture change
- Digital: websites, advertising, search
- Events design and implementation
- Film direction and production
- Merchandising
- Media planning
- Naming
- Interior design and implementation
- Public relations
- Research: competitor and market
- Signage and way finding
Innovation
- Business planning
- Buisness creation: positioning and presentation
- Competitor research
- Go to market studies
- Idea generation
- Incubation implementation
- Market planning
- Mentoring
- Operational planning
- Training and development
In Arabic, English and other languages
Links
Film
Krypton Films
Events
Pico
Brand
Wolff Olins
Designers we love
Adam Cavill, Creative Director
Jean-Michel Dentand, New media
Patrick Giasson, Typography (Arabic and Latin)
Internal communications
Engaging Ideas
Oman networking
سبلة عُمان
Oman networking group on LinkedIn
Innovation
IDEO
Frog Design
Contact
- Whitepoint
- P.O Box 652/ PC 131
Al Hamriya, Muscat
Sultanate of Oman - +968 98200013
- +968 24505926
- rob@thewhitepoint.com
- Google Maps
- Find us on LinkedIn